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fuego en los negocios-campanas disruptivas

Fire in business: how to use disruptive campaigns to make your competition give up before they even start

12 F Y Y/

“Fire is dangerous.If you don’t know how to control it, it will destroy yourself.But if you know when and how to light it…you can mercilessly ravage your enemy.”– Sun Tzu 🔥 Why do most companies hesitate to light the fire?...

Spies, data and market secrets: the invisible weapon your competition could be using against you

17 F Y Y/

Sun Tzu said, “He who has the best information wins the war before it begins. Today, in the business world, this statement has never been truer. Do you know what your competitors are doing right now? Because they probably already...

The invisible war in business: how to survive when you don’t know you’re already under attack

19 F Y Y/

Many entrepreneurs believe that competition is something visible. That market attack is something that is announced with fanfare, aggressive discounting or loud advertising campaigns.The reality is crueler:Modern warfare in business is silent. Invisible. And it has already begun. 📍 The...